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Meet Pedro Ramírez, New Managing Director

8 of March of 2024

Pedro Ramírez has been part of the Administration team at Bodegas Yuntero since May 2012. In the first stage he carried out tasks as an administrator of the Quality Department, later he became the Head of Administration of the Department of Partners and Agricultural Products and Services to take the leap to the accounting and finance area of ​​the company, being appointed Head of Administration and Deputy to Management in December 2021.

Following the retirement of Ramón Alcarazo, on January 14, Pedro was appointed Managing Director of Bodegas Yuntero, giving continuity to his management model, with its personal nuances.

What do you like most about your job? The moment in which Pedro most enjoys his work is when he perceives that the client feels truly satisfied with the product or service. For him, customer satisfaction gives meaning to all the company's activity and the work of the team. In addition, he is passionate about accounting analysis and economic and financial results.

Study Business Management at the University of Granada and has recently completed a Master in Marketing and Commercial Management por EAE Business School.

Since he was little he started in world of viticulture and wine. Exactly we move to his childhood in La Mancha, where from a very young age he collaborated with the family in agricultural tasks, in the vineyard that the family owned. In his land, surrounded by green vineyards in summer and winter landscapes during the pruning season, he internalized the values ​​of effort, perseverance and discipline, as fundamental aspects to be successful in any activity or project that you want to develop. Since then, it has had a great commitment to rural development.

Some traits worth highlighting about Pedro are his ability to work, responsibility, empathy, active listening, and respect for others, which he transmits on a daily basis to the rest of the team.

His favorite wine is Epilogo Sauvignon Blanc which you can enjoy at any family gathering or with friends.

There are two phrases that guide him in his daily life and he tries to transmit to his team:

“In product and customer service, excellence is not an option, it is an obligation.”

“Success is a ladder that you cannot climb with your hands in your pockets.”

We hope that with all this information you have gotten to know a little more about one of the main people who will guide us in the years to come, in this great company, in Yuntero

Categories: News


At Bodegas Yuntero we consider essential the development of a Quality, Environmental and Food Safety Management System, based on the Standards ISO 9001, ISO 14001 and in the BRC and IFS Food Safety Protocols, in order to certify the safe production of our wines, complying with the legal and regulatory requirements that are applicable in our wine production, aging, bottling and marketing activities, and with those established by the client, and other requirements that the organization subscribes, related to its environmental aspects and occupational health and safety hazards.

The Winery supports all staff in the maintenance and continuous improvement of the system, considering each worker as the protagonist of the most important phase of the service of a company of recognized Quality, also promoting responsibility towards the environment.

Bodegas Yuntero, through its Integrated Management System, allows patents, its concern and permanent commitment to Quality and the Environment and to achieve a guarantee for the future of our planet that only competitive, sustainable organizations at the forefront of the market can offer.

Our work is based on the following fundamental pillars:

  • Elaborate top quality products and that they meet the expectations of the interested parties, that they are innocuous, legal and authentic, adjusting to the specified quality, as well as assuming their responsibility towards their clients. This is achieved by defining a clear plan to drive the development and continuous improvement of a culture of quality and food safety.
  • Respect, before their employees, equal opportunityand treatment, their privacy, their freedom from opinion, to guarantee a safe and healthy work environment, the necessary training, employment stability, fair remuneration, as well as avoiding forms of psychological persecution.
  • Offer our customers a Quality service, within the agreed period, maintain due confidentiality and respect for the privacy of thier data, adopt an attitude of honesty and have procedures for handling suggestions and claims
  • Promote in all employees a greater degree of solidarity, responsibility, social participation and the culture of quality and food safety.
  • Manage effectively and efficiently, by making its business activity compatible with the exercise of its social responsibility.
  • Correct and precise definition of the procedures, responsibilities and functions to follow in all departments.
  • Compliance with all the legal requirements and applicable regulations, and other requirements that the organization subscribes.
  • Promotion of qualitu, environmental and food safety, at all comany levels, providing adequate training for all the staff.
  • Prevention, control and minimization of the environmental effects generated in the environment, originated from our activity.
  • Promotion of the implementation of segregation programs at the origin of waste, to favor its subsequent reuse and/or proper disposal.
  • Arrange the delivery of our products in a way that causes the lowest possible environmental impact , always making sure that the products reach our customers in suitable packaging that complies with the applicable environmental regulations.
  • It considers environmental criteria a priority in decision-making, and studying at all times the best environmental technology available, thus modernizing our processes to increase their effectiveness in a reasonable period of time and where necessary.

In Manzanares, on January 04th, 2021

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