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La cooperativa manchega Jesús del Perdón – Bodegas Yuntero visitará Canadá en misión comercial

13 de June de 2013

Los vinos de Yuntero continúan su periplo mundial para dar a conocer la gran calidad que les caracteriza.

La cooperativa Jesús del Perdón- Bodegas Yuntero, una de las más consolidadas de la zona de La Mancha, región que con sus 600.000 hectáreas es considerada el mayor viñedo del mundo, se embarcará en viaje comercial a Canadá a finales del mes de julio. Las ciudades elegidas para presentar los vinos de la bodega son Toronto y Montreal. Allí, los responsables comerciales de Yuntero tendrán la ocasión de poder ofrecer una degustación de sus vinos a una exclusiva comisión de prescriptores del sector vinícola canadienses.

“Canadá es un país muy codiciado a la hora de introducir nuevas marcas o vinos, pero también muy complicado por tratarse de un monopolio, por eso consideramos fundamentales acciones de este tipo que nos permitan establecer un contacto con los principales importadores de la zona” declaró Elena García-Arroba Torrillas del Departamento de Exportación de Bodegas Yuntero.

Por todo esto, Canadá ha sido uno de los países incluidos por la Cooperativa Jesús del perdón en su plan de internacionalización vinícola, con el que esperan posicionarse en un plazo de tiempo medio como la gran referencia de los vinos manchegos en todo el mundo.

Actualmente, los vinos de esta cooperativa se encuentran ya presentes en 18 países de Europa, Lejano Oriente y Australia.

MARKETING
La Comercialización supone el gran reto actual para los próximos años. La Cooperativa dispone de una amplia gama de vinos embotellados: Jóvenes, Crianzas, Reservas y Ecológicos al amparo de 4 Denominaciones (Vinos D.O. La Mancha, Vinos de la Tierra de Castilla, Vinos Ecológicos, Vinos de Mesa).

Las marcas actualmente registradas forman un gran abanico preparados para los distintos mercados: Yuntero, Lazarillo, Casa de la Teja, Cesta de Frutas, Viña Altair, Mundo de Yuntero, Cultus, Ídolo y Epílogo.

COOPERATIVE JESUS ​​OF FORGIVENESS-BODEGAS YUNTERO
La Cooperativa se constituye el 20 de Marzo de 1.954, por 102 Socios viticultores de la zona, motivado por las dificultades que tenían para comercializar sus productos, realizando inversiones para molturar 6.000.000 kilos de uva.

Los socios actuales de la Cooperativa son 650, con una extensión de viñedos propios de 3.600 Hectáreas, con producciones de vinos Blancos (Airen, Macabeo, Sauvignon Blanc, Chardonnay y Airén Ecológico) y Tintos (Cencibel, Cabernet, Merlot, Syrah y Cencibel Ecológico).

Categories: News

QUALITY, ENVIRONMENTAL AND FOOD SAFETY POLICY

At Bodegas Yuntero we consider essential the development of a Quality, Environmental and Food Safety Management System, based on the Standards ISO 9001, ISO 14001 and in the BRC and IFS Food Safety Protocols, in order to certify the safe production of our wines, complying with the legal and regulatory requirements that are applicable in our wine production, aging, bottling and marketing activities, and with those established by the client, and other requirements that the organization subscribes, related to its environmental aspects and occupational health and safety hazards.

The Winery supports all staff in the maintenance and continuous improvement of the system, considering each worker as the protagonist of the most important phase of the service of a company of recognized Quality, also promoting responsibility towards the environment.

Bodegas Yuntero, through its Integrated Management System, allows patents, its concern and permanent commitment to Quality and the Environment and to achieve a guarantee for the future of our planet that only competitive, sustainable organizations at the forefront of the market can offer.

Our work is based on the following fundamental pillars:

  • Elaborate top quality products and that they meet the expectations of the interested parties, that they are innocuous, legal and authentic, adjusting to the specified quality, as well as assuming their responsibility towards their clients. This is achieved by defining a clear plan to drive the development and continuous improvement of a culture of quality and food safety.
  • Respect, before their employees, equal opportunityand treatment, their privacy, their freedom from opinion, to guarantee a safe and healthy work environment, the necessary training, employment stability, fair remuneration, as well as avoiding forms of psychological persecution.
  • Offer our customers a Quality service, within the agreed period, maintain due confidentiality and respect for the privacy of thier data, adopt an attitude of honesty and have procedures for handling suggestions and claims
  • Promote in all employees a greater degree of solidarity, responsibility, social participation and the culture of quality and food safety.
  • Manage effectively and efficiently, by making its business activity compatible with the exercise of its social responsibility.
  • Correct and precise definition of the procedures, responsibilities and functions to follow in all departments.
  • Compliance with all the legal requirements and applicable regulations, and other requirements that the organization subscribes.
  • Promotion of qualitu, environmental and food safety, at all comany levels, providing adequate training for all the staff.
  • Prevention, control and minimization of the environmental effects generated in the environment, originated from our activity.
  • Promotion of the implementation of segregation programs at the origin of waste, to favor its subsequent reuse and/or proper disposal.
  • Arrange the delivery of our products in a way that causes the lowest possible environmental impact , always making sure that the products reach our customers in suitable packaging that complies with the applicable environmental regulations.
  • It considers environmental criteria a priority in decision-making, and studying at all times the best environmental technology available, thus modernizing our processes to increase their effectiveness in a reasonable period of time and where necessary.

In Manzanares, on January 04th, 2021